Wayne Reaves

About Wayne Reaves

After beginning his buy-here pay-here dealership in 1973, Wayne Reaves was one of the most successful automobile dealers in the Southeast for over 25 years. He served on the Georgia State Used Car Board for over 18 years.

In October 1988, after being named Small Business Owner of the year, he started a class designed to train used car dealers the most profitable way to run a buy-here pay-here operation. Since then, Wayne’s incredible success with this program has enabled him to expand his classes throughout the Southeast, helping dealers make more money the Wayne Reaves way!

Wayne started selling his dealer management software for used car dealers in 1987. Wayne’s car program has evolved from a program that could run from one floppy disc to a modern .NET, internet-based program that can do almost anything any type of car dealer would need.  Wayne stays active in dealer continuing education classes and he uses the feedback he gets to continue to improve the dealer management program so it will meet the needs of dealers for many years to come.

Eventually the success of the software business led to Wayne closing his dealership. However, he has been active in training new and current dealers as well as running Wayne Reaves Software and ever since. He has been running his software business with his wife, Virginia and two sons: Jason (Jay), and Kevin, along with a growing staff of well over 20 employees.


Member of the following organizations:

Georgia Independent Automobile Dealers Association (GIADA)

  • Member Since 1974
  • Past District Representative
  • Past State Vice-President, 1983 – 1983
  • Legislative Committee Chairman and Lobbyist, 1982 – 1983
  • Training Instructor for potential dealers, 1978 – 1984, 1992 – 2000
  • State President 1984
  • Chairman, Board of Directors, 1985 – 1986

National Independent Automobile Dealers Association

  • Committee Member since 1974
  • Georgia State Delegate
  • President’s Committee

State Board of Registration of Used Car Dealers

  • Appointed by Governor George Busbee, 1979
  • Reappointed by Governor Joe Frank Harris, 1984
  • Reappointed by Governor Zell Miller, 1992
  • Chairman of the Board, 1985 – 1988
  • Chairman, Legislative Committee to rewrite the Used Car Act of Georgia 1987
  • Seminar Creator and leader of the first Board Approved School designed specifically for Continuing Education purposes within the used car industry, 1988

Georgia State Budgetary Staff

  • Served as a member of Governor Zell Miller’s staff for 8 years

Macon/Bibb County Planning and Zoning

  • Former Commissioner (4 year term)

Other Associations

  • Alabama Dealers Association (ADAA)
  • Florida Independent Dealers Association (FIADA)
  • Tennessee Independent Dealers Association (TNIADA)
  • Ohio Independent Dealers Association (OIADA)
  • Mississippi Dealers Association (MIADA)
  • Carolina Dealers Association (CIADA)
  • Arkansas Dealers Association (ArkIADA)